THINK LODGICALLY
A COMMUNITY CENTER THAT TAKES THE FRICTION OUT OF LIFE
RE-DEFINING THE MEANING OF WORK-LIFE BALANCE, THIS FOR-PROFIT COMMUNITY CENTER WAS DESIGNED TO ATTRACT MILLENNIAL-MINDED PROFESSIONALS AND FAMILIES IN “MICROPOLITAN MARKETS” ACROSS THE COUNTRY THAT LACK CO-WORKING SOLUTIONS AND BENEFIT THE COMMUNITIES THAT HOUSE THEM. THE INTEGRATED PROGRAM FEATURES AN INNOVATIVE 3-IN-1 BUSINESS MODEL THAT SEAMLESSLY COMBINES THREE DISTINCT AREAS OF SERVICE UNDER ONE ROOF – CO-WORKING, DROP-IN CHILDCARE AND FOOD & BEVERAGE- PROVIDING USERS THE OPPORTUNITY TO CAPITALIZE ON THE OVERLAPPING ADJACENCIES. THE DESIGN FOR THE PROTOTYPICAL FLAGSHIP IN CHAMPAIGN, IL WAS IMAGINED AS “AMERICA THE BEAUTIFUL MEETS CAMPING,” – AN HOMAGE TO THE HEART OF THE HEARTLAND AND ALL THAT MAKES COMMUNITIES STRONG.