CUSTOM FIT
A SHOWROOM FOR THE MODERN MAN
TO BRING THEIR CONCEPT OF "MADE IN THE NEW AMERICA" TO LIFE, THE TEAM AT JOSEPH ABBOUD TAPPED BHDM TO CREATE A SLEEK, INDUSTRIAL-INSPIRED SHOWROOM. CONCRETE FLOORS, DARK PAINTED CEILINGS, AND THEATRICAL LIGHTS MEET CUSTOM CLOTHING RACKS AND MODERN FURNISHINGS, TO CREATE A MASCULINE BACKDROP TO THE SEASONAL CLOTHING. THE SHOWROOM IS FLEXIBLE ENOUGH TO HOST BOTH MARKETS AND RUNWAY PRESENTATIONS.
